In this talk, Marketing Expert, Alex Gibbs from Smile Marketing provides advice and toolkits to help you navigate the complex Digital Marketing landscape.
Many small and medium-sized businesses receive contradictory advice when it comes to Digital Marketing. There is pressure to grow your following on social media, build a website that sells and engage with customers online.
In this talk, Alex discusses how you can better make decisions about where to focus your Digital Marketing efforts to achieve the best results for your business.
How to focus your time and effort on Digital Marketing
Digital Marketing Plan on 1-page
What Digital Marketing options create the most value for business
Identifying Digital Marketing activities that are aligned with your business goals
How to develop new Digital Marketing skills in your business
How to prioritise Digital Marketing projects for your businesses and help them to grow using this grant program.